Advertise “IN” Buses

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Here’s a new media tool idea i received today via mail offering an opportunity in branding the interior of a bus. It says “Target a truly captive audience, 400-450 passengers/day/bus & 550-600 passengers on Sunday/day/bus. Attendees have few competing distractions during the 10-15 bus ride at least twice per day”. 

And the branding covers the following spots:

  • TFT screens 
  • Back door space
  • Back space
  • Drivers roof
  • Headrest covers
  • Entrance space
  • Canopy covers
  • Space above seats
  • Front end space

n.b.: they mentioned nothing about the target audience profile.

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7 Comments, Comment or Ping

  1. Robz

    there r only one category (target) of people who rides buses in kuwait …. LABOURS

  2. SMG

    Its really good media, but here in Kuwait we cant apply it because the targeted audience are below average and almost everyone can afford a car (not like UK OR FRANCE)

  3. Kaoz

    it would be a good media tool for telecom operators & affordable consumer Goods.

    Agreed with Robz

  4. kre8tiv

    Guys, Wassup? I’m busy for some campaigns at the moment.. I will be back shortly.. don’t miss me yeah? :-)

  5. a2b

    we already did Kre8tiv :)

  6. SMG

    lol

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