1. chikapappi

   These are cute ads! :)

   Oct 16th, 2007

2. art

   i love the idea, but art direction is a first layer … keeep up the good work, and if anyone disses you without any constructive criticisms just pass ..

   Oct 16th, 2007

3. Whale

   This ad is really cute. Very cute indeed! the only thing that would require some attention would be to make it look like the sofa is placed on a platform. i couldnt diffrentiate between the floor and a wall. it was obvious that the pictures have been cut and placed on a colourful background. a better, obvious shadow maybe! but nice idea…

   Oct 16th, 2007

4. Kre8tive

   For the love of originality and creativity, stop settling on first level thoughts.. Could've done better. They looked very familiar, specially the red sofa (SONY) neat layout though.

   Oct 17th, 2007

5. wakim

   neat. The layout looks good and talks to kids.

   "art" and "whale" shadows and platforms and adding more to the layout I believe would only make it worse. Actually I would take out the shadows, make the background solid. It's an ad for toys and kids, you can afford to have some surrealism to it :0)

   Oct 17th, 2007

6. rafi

   AGAIN for the love of GOD!!

   no one here remembers the ads that were done by MTC

   same creative direction diffrent models!

   Oct 17th, 2007

7. Whale

   Yes Wakim .. i agree with that point, surrealisim can be used to this ad since kids are the main target. the layout is really neat.the colours are quite catchy. i still do feel a difference in shades, (a shade lighter or a shade darker)or shading the corners of the wall and floor or using the gradients appropriotly wouldnt take any attention away. Or like you suggested Solid colours would speak volumes.

   Oct 17th, 2007

8. MM

   very attracting idea that shows the variety, the colours are gr8 and eye catching specially that the ad is for toys

   Oct 17th, 2007

9. Ra7aLaH

   Cool ads!

   Oct 18th, 2007

10. inova8

    Good idea [period] execution could be better.

    Oct 22nd, 2007

11. LOL

    Kre8tiv is right, it is really copy:P

    Oct 28th, 2007

12. Kre8tive

    I know the guys over at FCB didn't mean that, but this is probably what you'd get from browsing a lot from adsoftheworlddotcom or any other reference sites, I suggest they should stop doing that and exercise hard and come up with something original & different…. at least.

    Nov 6th, 2007

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