Nando’s hires Leo Burnett

Leo Burnett

Leo Burnett Kuwait has been appointed by Nando’s restaurant to develop the launch campaign and ongoing brand building communications for the South African restaurant chain known for its flame-grilled chicken. One key element of the multimedia communication program will be a viral marketing campaign, the first to be executed in Kuwait.

Source: ameinfo

3 Comments, Comment or Ping

  1. "One key element of the multimedia communication program will be a viral marketing campaign, the first to be executed in Kuwait."

    In other words theyll use bloggers and the internet and supposed word of mouth to publicize this.

  2. momo

    isn't NANDOS a Portugees restaurant ?

Reply to “Nando’s hires Leo Burnett”

3 simple blog comment rules: stay on-topic, no personal attacks/name calling and no direct advertisement for products or websites.(ads2blog.com welcomes debate and does not censor. It does; however, remove or modify comments that are ill-tempered or contain materials deemed inappropriate)

Before you go

Check out these cool links.