On the occasion of its tenth anniversary Paragon Marketing Communications announces its relocation from Salmiya, Al Fanar Mall to Kuwait City, Al Hamad Towers. The shift is in line with the company’s expansion plans as the move into a bigger strategically located headquarter will boost the growth of the organization.
Shifting into Kuwait City will help the agency be closer to its clients, the media and the business heart of Kuwait whereas the bigger premises will be technically equipped to house a larger team, to meet the increasing requirements of its clients.
Continue reading ‘Paragon, WE MOVE:D’…

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Agency: Paragon Marketing Communications
Client: Al Mohalab Complex
Creative Director: Nizar Al Shorbagi
Art Director: Nizar Al Shorbagi
Graphic Designer: Vanig Kodjian
Graphic Designer: Yaser Al Siksik

Paragon Marketing Communication’s one of Kuwait’s leading advertising agency has yet again been featured in 2 recently published international books on advertising and graphic design. Namely ‘Celebration Graphics Sourcebook’ and ‘Creating Great Graphic Design to a Budget’.

Celebration Graphics Sourcebook is authored by John Stones, the book mixes innovation and tradition presenting exemplary work from across all media, budget and cultures from around the world. The book features case studies that outline the cultural influences behind varied designs. Creating Great Graphic Design to a Budget by Scott Witham is an international showcase of eye-catching and memorable campaigns- all created on tight budgets – and shows how successful ideas and techniques can be.

Continue reading ‘Two More International Books Feature Paragon Marketing Communications’…

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From left; Ilko Shivathcev the Bulgarian Ambassador to Kuwait and Louai Alasfahani M.D. and Chief Creative Officer at Paragon Marketing Communications Kuwait.

Part of the Paragon Marketing Communications (Kuwait) team members holding various international books which features their creative work.

26 entries from Paragon Marketing Communications work recently got featured in a book titled Crack Design –An internationally acclaimed publication focusing on advertising, logo and graphic design.

On celebrating their latest achievement, Ilko Shivathcev the Bulgarian ambassador to Kuwait and a patron of the arts paid a visit on the 7th of December, 2009 to the agency head office in which he personally congratulated the team and management of Paragon Marketing Communications for their achievements and wished them continuous success in all their endeavors.

With a grand total of 52 international, regional and local creativity awards and work featured in numerous international books Paragon Marketing Communications latest achievement fortified their lead as Kuwait’s most awarded advertising agency that is aligned with their mission of placing Kuwait on the world map of a highly specialized industry.

Paragon Marketing Communications work featured in Crack Design includes projects completed for clients such as Sirhan Shoes, Al Fanar Mall, Sable, Shams, I-City, La Baguette, Synergy Solutions, Beyout Investment, Orient Investment, Dakheel Al Jassar, Ghazal insurance, Surprise Entertainment, Jayan Real Estate, Real Estate House, Rawahel Transport, Plaza Athenee, Kuwait Association of Learning Differences, Asfahani, Dajko as well as public service campaigns for water preservation, anti-drugs, breast cancer and anti-smoking campaigns to name but a few. It is also worth mentioning that Paragon Marketing Communications was the only agency featured in this book from the Middle East and North Africa.

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from right: Hussain Mosawi, Louai Alasfahani, Gaja Kruchlik and Talal Al-Yagout

 
photo featuring the Mix fm and Paragon teams

Paragon Marketing Communications – Kuwait won four trophies at the 15th Annual Summit International Awards, which contested thousands of entries from 26 countries and five continents based on the strength of the big idea, the quality of execution and the ability to communicate and persuade.

Paragon Marketing Communications scored Silver in the outdoor category for Mix FM “launching” campaign, Silver in the print category for I-City “go places” campaign, Silver for Safe Hands Health System Holding Company in the corporate identity category as well as a Bronze for Eduglobe in the same corporate identity category.

Paragon Marketing Communications latest achievement fortifies its position as Kuwait’s most awarded agency with a total of 52 creativity awards and work featured in nine international books on advertising and corporate identity.

In a recent visit to the Mix FM premises, Louai Alasfahani the managing director of Paragon Marketing Communications and Gaja Kruchlik the deputy-managing director both presented the Mix FM Silver trophy and certificates to the radio station general manager Talal Al-Yagout and the stations consultant Hussain Mosawi.

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Revealer

Jacket

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Thx Diana

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