This Layout Says it All
Mssg from sender:
“It is too much of a coincidence to have the same concept and art-
direction in the same country, same industry in the same time
perioud, except that we created the concept as a calendar (2000
copies) and print ad (published it in the yellow pages).
This agency has done this copy cat before in the dumbbell ads (2006
majestic plus Kuwait) and is known to post work that is never
published - this should stop.
I am writing you this in the hope that you will publish it so that
copy cats will be reduced and published work to be awarded and to
raise the level of the industry”.
Only 1% of Earth’s Water is Drinkable
Appreciate Water as Much as a Fish
Creative Agency: Paragon Marketing Communications, Kuwait
Creative & Art Director: Louai Alasfahani
Copywriter: Louai Alasfahani
Typography: Louai Alasfahani
Account Manager: Diana Dimitrova
Taste The New Art Collection
I already [posted] this ad couple of weeks back, but this is a clearer version with details.
Creative Agency: Paragon Marketing Communications, Kuwait
Creative Director: Konstantin Assenov
Art Director: Konstantin Assenov
Designer: Assen Inanov
Copywriter: Louai Alasfahani
Photography & Typography: Konstantin Assenov
Account Manager: Romeo
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Posted in Agencies - Kuwait, Food, ParagonSummer Collection..
Client: Sirhan Shoes
Agency: Paragon Marketing Communications, Kuwait
Creative & Art Director: Louai Alasfahani
Photography: Khalid Al Rifae
Account Manager: Diana Dimitrova
Typography: Louai Alasfahani
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Posted in Agencies - Kuwait, Clothing & Footwear, Paragon100% Natural Ingredients

Thx to sender.
update: 06.05.07: Low Calorie

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Posted in Agencies - Kuwait, Food, ParagonContinue


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