I think this is one of the best interviews ever made on you tube to promote a movie, the surprise factor, the integration of elements, the pause bottom, everything… it’s a very well put together piece of online advertising. Watch the interview [in here]
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In addition to previous videos i’ve posted, the [old spice ads] and it’s [making of], here’s another interesting case study video about the product and the competition, the response campaign, video impressions and the sales figures that this campaign helped to reach.
Conill Saatchi & Saatchi, Torrance, Calif, USA
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Msg from Sender:
“I’m a student working with “Alwihda“, the current elected student party running the National Union of Kuwaiti Student – USA Branch. This year’s elections are going to be held in Long Beach, CA as a part of the annual conference on the weekend of 26th of November 09.
We have recently released our campaign for this year’s elections under the slogan ” Mahma Ekhtalafna”. The campaign consists of a series of videos that will be released from now until after the elections, all under the same slogan. our goal from this campaign is to reflect “Alwihda’s” key principals; Equality, Freedom, Democracy, and Justice for all.
The video features a group of diverse students who study in the United States with different backgrounds and Ideologies. This is the first video released …The videos have been created by the efforts of students that volunteer to work with “Alwihda“, as are the websites, magazines, and poster designs“.
Thx Khaled
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