The Dubai International Advertising Festival, now in its 3rd year, is the premier awards and must-attend event for the advertising and communications industry in the MENA region. Taking place at The Palladium, a new state-of-the-art venue in Dubai Media City, Dubai Lynx offers an amazing learning programme that provides the MENA region with world-class speakers, the latest global industry thinking, local insights and an array of new networking opportunities where delegates can meet and engage with their peers.

Over two days, 15 and 16 March, 32 renowned speakers – international creatives and clients – from 25 companies will present 16 seminars that will offer insight and inspiration and four workshop sessions providing delegates with the opportunity to enjoy a more in-depth and hands-on learning experience in small and more collaborative groups.

This year’s speakers include:

Continue reading ‘Impressive Learning Program at Dubai Lynx 2010′…

(Click to enlarge pic)

Trafalgar, the official and sole distributor of Chopard watches, jewelry and accessories in Kuwait, has commemorated the 150th anniversary of the brand by launching a massive outdoor visual in Kuwait City. Located on the Nassar Tower that faces the historic Jahra round-about, the visual features a large Chopard logo alongside the brand’s iconic product, the Mark II Happy Sport.

The visual encompasses floors 3-25 of the tower’s 32-floor total, and holds a surface area of 2500 m2. This establishes it as the largest visual ever in Chopard’s 150 years of existence.

Mr. Amer Alansari, Trafalgar’s managing partner commented: “We were searching for a way to pay tribute to such an important milestone in Chopard’s long history. And we are honored by having found it near Kuwait’s important and historic landmark, the Jarha gate.”

Mr. Hugues Jucker, the Middle East and North Africa manager for Chopard adds: “
“The Kuwaiti market has been one of the first in the Middle-East to support Chopard in the early 70’s and still today is one the most important one in the region, particularly thanks to the excellent collaboration with the Al Ansari family. The huge Chopard visual on the Nassar Tower is the perfect way to celebrate Chopard 150th Anniversary, as well as our confidence in a promising future”.

Continue reading ‘Trafalgar Celebrates Chopard’s 150th Anniversary’…

From left; Ilko Shivathcev the Bulgarian Ambassador to Kuwait and Louai Alasfahani M.D. and Chief Creative Officer at Paragon Marketing Communications Kuwait.

Part of the Paragon Marketing Communications (Kuwait) team members holding various international books which features their creative work.

26 entries from Paragon Marketing Communications work recently got featured in a book titled Crack Design –An internationally acclaimed publication focusing on advertising, logo and graphic design.

On celebrating their latest achievement, Ilko Shivathcev the Bulgarian ambassador to Kuwait and a patron of the arts paid a visit on the 7th of December, 2009 to the agency head office in which he personally congratulated the team and management of Paragon Marketing Communications for their achievements and wished them continuous success in all their endeavors.

With a grand total of 52 international, regional and local creativity awards and work featured in numerous international books Paragon Marketing Communications latest achievement fortified their lead as Kuwait’s most awarded advertising agency that is aligned with their mission of placing Kuwait on the world map of a highly specialized industry.

Paragon Marketing Communications work featured in Crack Design includes projects completed for clients such as Sirhan Shoes, Al Fanar Mall, Sable, Shams, I-City, La Baguette, Synergy Solutions, Beyout Investment, Orient Investment, Dakheel Al Jassar, Ghazal insurance, Surprise Entertainment, Jayan Real Estate, Real Estate House, Rawahel Transport, Plaza Athenee, Kuwait Association of Learning Differences, Asfahani, Dajko as well as public service campaigns for water preservation, anti-drugs, breast cancer and anti-smoking campaigns to name but a few. It is also worth mentioning that Paragon Marketing Communications was the only agency featured in this book from the Middle East and North Africa.

2nd InterMedia Basketball Tournament

7:00 pm: Final match

Also:

Honoring Mr. Saad Hajawi
&
Mid-Court Shot
&
1st, 2nd, 3rd & 4th Places Medals & Trophies
&
MVP Tournament & Best Coach.

Location: Amercian Int’l School/Midan Hawalli

2nd InterMedia Basketball Tournament

8:15pm: DifferentMedia vs. BatesPanGulf

9:15pm: ReachMedia vs. Zenithmedia

Location: At A.I.S (Midan Hawalli)

Mid-Court Shot Prize:

Kuwait-Beirut-Kuwait Ticket from MARINA FM

1 of Zenithmedia fans will win a KD50 Voucher

from right: Hussain Mosawi, Louai Alasfahani, Gaja Kruchlik and Talal Al-Yagout

 
photo featuring the Mix fm and Paragon teams

Paragon Marketing Communications – Kuwait won four trophies at the 15th Annual Summit International Awards, which contested thousands of entries from 26 countries and five continents based on the strength of the big idea, the quality of execution and the ability to communicate and persuade.

Paragon Marketing Communications scored Silver in the outdoor category for Mix FM “launching” campaign, Silver in the print category for I-City “go places” campaign, Silver for Safe Hands Health System Holding Company in the corporate identity category as well as a Bronze for Eduglobe in the same corporate identity category.

Paragon Marketing Communications latest achievement fortifies its position as Kuwait’s most awarded agency with a total of 52 creativity awards and work featured in nine international books on advertising and corporate identity.

In a recent visit to the Mix FM premises, Louai Alasfahani the managing director of Paragon Marketing Communications and Gaja Kruchlik the deputy-managing director both presented the Mix FM Silver trophy and certificates to the radio station general manager Talal Al-Yagout and the stations consultant Hussain Mosawi.

2nd InterMedia Basketball Tournament

4 Matches Tonight:
-6: 00 pm
-6:50 pm
-7:40 pm
-8:50 pm

Location: American International School (Midan Hawali)

Free Entrance To All.

In recognition and as a part of the start of the 10th anniversary celebrations, Wataniya Telecom honored their media partners for their continuous effort & support in a press event which took place at Le Notre. Present at the event were Scott Gegenheimer/ GM & CEO, Fuad Al Ablani/ Deputy GM and Abdulaziz Al Balool/ PR Manager at Wataniya.

“We are here today to acknowledge media’s support through out our journey.” expressed Scott Gegenheimer / GM & CEO of Wataniya Telecom. “As we mark the start of our 10th anniversary celebrations, I would first most like to thank the media for turning our vision into reality. Without their constant support, being able to demonstrate our technical capacity and reaching out to our loyal customers would be impossible. Wataniya Telecom expresses their immense gratitude towards their excellent dedication and is proud to have them on board as their right hand business partners”

Marking the start of its 10th anniversary celebrations, Wataniya Telecom proudly reflects back at its achievements and contribution in shaping the telecom industry in Kuwait. Always striving to facilitate communication with their customers, and being the first in bringing the latest & innovative services to its loyal customers Wataniya Telecom has set benchmarks and established the largest telecommunication platform in Kuwait.

Ten and still going, Wataniya Telecom has nevertheless just got started and with the support of their media partners they are set to touch milestones in the Kuwait telecom sector.

Kuwait: 27th September 2009, after a meeting held between Paragon Marketing Communications and Al Jothen at the Al Jothen premises, it was announced that both the organizations will be entering into a contractual agreement on a monthly Retainership basis. Having already worked together in the past both entities have decided to come together to form a creative partnership and reconnect their ties. Paragon Marketing Communications will be effectively the sole creative agency handling the advertising activities of Al Jothen.

The meeting held at the Al Jothen premises was attended by the respective authorities on both sides, with Hussein Diab, the General Manager and Roudaina Modar Al Khash the Media & Events Manager from Al Jothen and Louai Alasfahani – Chief Creative Officer and Managing Director, Kostantine Assenov – Executive Creative Director and Account Manager Gaja Kruchlik representing Paragon Marketing Communications.

On being asked about this new collective Louai Alasfahani, Chief Creative Officer and Managing Director at Paragon Marketing Communications said “Paragon Marketing Communications and Al Jothen follow very similar corporate beliefs; both strive to make a difference in their respective fields and provide services and products that are distinguishable from the competition. That is why I believe we will have the best of chemistry working together’’.

Continue reading ‘Al Jothen Assign Paragon Marketing Communications as Their Communication Partner’…

For dining and relaxing, The Regency Kuwait presents a choice of dining options where guests can enjoy the best of cuisines selected from a journey along the Silk Road.

Our Silk Road Restaurants are the place to be, with a special buffet every Friday after Eid featuring International specialties within a Luxurious and friendly atmosphere.

Far East
Open for dinner, this restaurant features an eclectic mix of cuisines from the furthest reaches of the Silk Road. With a sophisticated ambiance it is the ideal venue for entertaining and enjoying a fine a la carte experience.

Middle East
An elegant up-market oriental restaurant serves traditional dishes delicately prepared with spices from the Silk Road. With a warm, welcoming ambiance, guests can enjoy an authentic Arabian dining adventure.

Mediterranean
A conservatory-style all-day dining restaurant features one of the most magnificent breakfast buffets to be found in the Kuwait. A show kitchen provides guests with a view on the dexterity and creativity of the restaurant’s chefs as they diligently prepare their daily specials. It also offers superb lunch and dinner buffets and fine a la carte menus featuring dishes from the European end of the Silk Road.

For reservation, please call 2576 6666.

Wataniya Airways, Kuwait’s premium service airline, announced today that it will provide a new premium travel option to Jeddah with daily scheduled flights to the popular Saudi city. Chairman and Managing Director of Wataniya Airways, Mr. Abdulsalam Al Bahar, announced that proceedings for this new route were going ahead as planned and that Wataniya Airways is expecting the formal confirmation notice from the Saudi Civil Aviation Authority imminently.

The announcement came during the official opening ceremony of Wataniya Airways’ newest ticketing sales outlet at Discovery Mall. The airline will commence its operations to Jeddah just in time for the holy month of Ramadan starting August 19th.

Continue reading ‘Wataniya Airlines Confirms New Jeddah Route During Opening of its New Branch at the Discovery Mall’…

The American University of Kuwait will be holding a Graphic Design showcase on June 9th from 7pm to 9pm and on June 10th from 10am to 4pm.

[via 248am.com]

Thx Patrick